⚠️ GUIDE NOTE: Pardon the dust! This guide still under construction. ⚠️ If there is any edits you see, please notify Nick for Edits. ⚠️

Brand Lingo

In order to try and maintain the consistency and integrity of Choose Your Attitude Brand, listed below should always be written as documented in this guide. If there are any questions around appropriate usage, please contact marketing.

Capitalize as shown. Do no abbreviate any product names unless listed. Do not use articles (a, the) before product names.

Emails and Websites: Always Capitalize and/or make the first letter larger.
- - For example: It should be Hello@ChooseYourAttitude.com over hello@chooseyourattitude.com
  - ChooseYourAttitude.com over chooseyourattitude.com
  - CHOOSEYOURATTTUDE.COM over CHOOSEYOURATTTUDE.COM
Street Team: Street Team is the Affiliate Program, Influencer Program. Its referred to as the Street Team.
- - StreetTeam.ChooseYourAttitude.com or StreetTeam@ChooseYourAttitude.com
Rewards Club: Rewards program. Customers earn points for buying, participating in the community.
- - Rewards.ChooseYourAttitude.com
Attitude Reviews: Customer Reviews.
- - Reviews.ChooseYourAttitude.com
Monarch Logo: This is the proper name for the logo
- - Old references: Butterfly logo.
Wordmark:

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